Andy Bounds
The challenge
When you're one of Europe's leading voices in business communication, your website needs to practice what you preach.
Despite being trusted by some of the world's largest brands and authoring multiple award-winning books, our Andy Bounds’ digital presence wasn't doing his reputation justice.
We needed to build a website that would command the same respect as Andy Bounds’ in-person impact.
We crafted a digital platform that captures both the authority and approachability that makes Andy’s training so effective. Starting with a subtle brand refresh to building a completely reimagined website, we created something that finally sounds like it’s Andy talking as you explore through content.
Setting the foundations
Before writing a single line of code, we dug deep into understanding their world. We discovered that Andy’s audience ranged from CEOs looking for board-level communication training to event organisers seeking their next keynote speaker.
Each group needed their own clear pathway, but they all needed to feel the same confidence in the expertise they'd discovered.
Brining the brand to life
We started with the brand itself, giving it a careful refresh that respected its heritage while bringing it up to date. The circular logo mark that had become synonymous with their work received a modern update.
We paired this with a refined colour palette and carefully selected typography that brought a fresh sophistication to the brand.
From there, we designed the website around a simple idea: show, don't tell. From the moment someone lands on the homepage, they experience clear, confident communication in action.
Client logos and testimonials aren't just slapped on - they're woven into a narrative that demonstrates real impact. As visitors explore deeper, they discover carefully curated content that showcases their unique approach to making business communication more effective.
We created a press kit that gives journalists and event organizers everything they need, exactly how they need it. The resource hub brings together years of communication insights in one place, turning casual browsers into engaged subscribers.
Transforming efficiency back-stage
The real magic happens in how smoothly everything works. We built a system that's incredibly simple to update but impossible to break. Instead of continuing with expensive agency-managed email marketing, we connected their team directly with an email marketing platform and provided full training.
This move alone saves them over £10,000 per year while giving them complete control over their communications. Every page loads in a snap, every form works flawlessly, and everything looks perfect whether you're on a phone or a desktop.
Immediate & long-lasting impact
The new platform has transformed how they connect with their audience. People are spending more time exploring, downloading more resources, and most importantly - converting from visitors into leads. Their team is more efficient, their message is clearer, and their digital presence finally matches their reputation.
Today, their website commands the same respect as their in-person training. It's not just a pretty facade - it's a powerful platform that grows with them. We continue to work together, adding new features and refining what's there to keep them at the forefront of their field.
Ready to push your brand further?
If you're looking to stand out in your sector, we'd love to help make it happen.